Heroes

“Health Care Heroes” are people who dedicate their lives to saving the rest of us. They provide comfort in times of need. That might mean letting a mother see her newborn before the little one is carried away for treatment, or taking pets in to see patients as a form of unconventional therapy.

CNN Ad Sales has re-signed sponsors Johnson & Johnson and Zurich for its multiplatform initiative CNN Heroes. Procter & Gamble and Subaru also have come on board as sponsors for CNN Heroes, which highlights ordinary citizens who have done extraordinary deeds. The four sponsors will be featured during the second annual CNN awards presentation and on-air program hosted by Anderson Cooper, “CNN …

Proctor & Gamble and Subaru will join returning sponsors Johnson & Johnson and Zurich Financial Services as sponsors of “CNN Heroes” the news network’s multi-platform initiative to spotlight ordinary citizens who accomplish extraordinary deeds.